Marketing Your Home

Our goal when marketing your home is to gain as much exposure in the market as possible. Increased exposure in the housing market will put your home in front of the greatest number of potential buyers. The most effective strategy tools that we incorporate in marketing include:

    -Printed materials such as feature sheets that contain all the details of your home that buyers can take home.
    -Listing on the Multiple Listing Service (MLS) complete with all descriptive details
    -Professional quality photographs of your home on the Internet and drone video footage.
    -Featured listing on numerous websites such as Zillow, Trulia,, Real Estate One website along with multiple others.
    -Post your listing on over 175 social media sites like Facebook, Twitter, YouTube, LinkedIn, Instagram and Pinterest.
    -Local Community newspaper ads
    -Research the market to identify potential buyers to target for direct mail.
    -Reach out to other Real Estate Brokers and Agents who work with buyers in your price range

Once the marketing strategy has successfully taken place ,we now track and analyzes all of your showing activity. Every agent who brings in a buyer should be contacted us to get feedback on your home and to gauge their interest. We keep all Sellers up-to-date with recent sales and comparable listings.

However, when it comes to marketing, as a seller we need your support as well…

    Keep your home as clean, neat and odor-free as possible while your home is on the market. This may mean that you have to give up cooking foods with strong odors, making bed and taking out the
    trash daily.
    -Make your home as available as possible to buyers, no matter how inconvenient it is for you and your family. Your home won’t sell if no one can see it.
    -Lock up your pets or take them for a ride when buyers are visiting, especially during an open house when multiple visitors are expected.

After all, Selling your home is one of the largest decisions you will make in your life. You deserve an experienced, professional, and dedicated agent to help you get top dollar while making the process stress-free.
Call today, Caron Koteles 248-379-6651.
For additional information see Marketing Your Home.

Caron Koteles Riha is a licensed Real Estate Broker with Real Estate One.
Email, Text or Call Caron at (248)379-6651 or

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